Digital landscape is helping the world to converge beautifully and bringing it to your fingertips. News is one of the most important activities as it keeps you updated about the world. As the internet savvy population is increasing, online audience is also on the rise. They need good quality content and follow stories covered in detail.
More and more people now prefer accessing it online because of following reasons:
No additional costs: There is no additional cost to this online, the reader does not require to subscribe and pay extra fees in order to access it on the internet.
Increased choices: You can surf multiple websites and search the story you are looking for. A reader can read same update on different sites to know the details shared by different journalists and know the varied point of views.
Multitasking: You can multitask while reading and searching, for instance, you can talk over phone or check e-mails, mend broken frames etc. while you listen to a newscast audio, watch a video or scan through a list of recent stories.
Detailed information + Videos: You can easily find in-depth information on any specific news through a backdated search in your search engine, or use the any report for reference or verification of facts as and when you want.
24/7 updates: Online broadcast is available throughout the day, the only criterion that is mandatory is an internet connection with the computer. You can check it anytime and anywhere, in office, at home or on-the-go. Business, World, Cricket news or whichever topic you like, you can access all whenever you want.
Customization: You can subscribe to updates to be sent to your inbox if you want. This will keep you updated about the latest happenings.
Enables discussion with peers to know the popular opinion: Latest broadcast can also be discussed on the forums or on the discussion groups. This will help you understand the popular perspectives or keep yourself active to serve the society. For instance, many citizens started forums to collect information about the Srinagar flood victims and send them help and support their families.
Opportunity to “talk back to the media”: Internet gives you the opportunities to interact with the media and share their opinion and raise their voices if needs. Often people are able to run campaigns with the help of media.
Long back, people had to rely on newspapers to know what is going on around the world, which took a lot of time and by the time an update crossed continents, often it became obsolete, but with the advent of TV and radio broadcast, the speed of spreading it accelerated. Internet added to it and now it hardly takes just seconds for it to reach. Digital world has made communication extremely easy, effective and efficient.
This is more cost effective as you just need to pay to your internet service provider and you can access as many websites as you want. Online bulletin is also more convenient because the reader can read, view or watch broadcast online as and when she or he is comfortable. Hence, it is better option for people these days.