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How Can Social Media Marketing Target Your Audience Differently To Search Marketing?

There’s no escaping the social media these days. No matter the time or place, there’s always someone nearby sharing a photo or status to their favorite social network. Because if it’s not on social media, did it even really happen? This is our new reality – technology orientated and social media dominant, with a smart… Continue reading How Can Social Media Marketing Target Your Audience Differently To Search Marketing?

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Why Automated Marketing Is The Next Big Thing In Marketing

Automated marketing is a hitherto lesser known (and used) marketing technique, whether in the e-commerce space or building a bond with customers and prospects for a brand online. And understandably so. I mean, the term ‘marketing automation’ itself sounds like a paradox. Isn’t marketing about building relations and brand awareness? Can these activities be automated?… Continue reading Why Automated Marketing Is The Next Big Thing In Marketing

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