Why Automated Marketing Is The Next Big Thing In Marketing

Automated marketing is a hitherto lesser known (and used) marketing technique, whether in the e-commerce space or building a bond with customers and prospects for a brand online. And understandably so. I mean, the term ‘marketing automation’ itself sounds like a paradox. Isn’t marketing about building relations and brand awareness? Can these activities be automated?… Continue reading Why Automated Marketing Is The Next Big Thing In Marketing